Lisa Latona      

Lead Business Analyst

lisa latona

Lisa supports the PoweringFlorida team’s strategic economic development efforts through market research, performance metrics and program development. Since joining the team in November 2019, Lisa has played a key role in advancing data-driven solutions that support business growth and strengthen partnerships across Florida.

In addition to her work in economic development, Lisa previously served as a Business Analyst for NextEra Energy Resources’ Community Engagement team, where she contributed to stakeholder-focused initiatives and outreach strategies.

She holds a bachelor’s degree and an MBA in Marketing from Florida Atlantic University, along with a Master’s Certificate in Destination Marketing and Management from the University of Central Florida.